Getting Discovered as a UK Creative (So Your Passion Pays)

UK creatives, illustrators, photographers, makers, musicians, designers, writers, don’t usually struggle with talent. The pain is distribution: being brilliant in a quiet room. If you’re a UK creative, you’re not competing on talent, you’re competing on clarity and consistency. This guide breaks discovery down into practical moves you can repeat each week, even if you … More Getting Discovered as a UK Creative (So Your Passion Pays)

The Art of the Linocut

Made using a time-honored artistic process. Alex Johnson S.O.F.A. created this striking, hand-printed linocut using the reduction method, a technique where a single sheet of Lino is progressively carved away for each layer of colour. This labour-intensive process makes each print truly unique. The subject is Toffee, a beautiful Tortoiseshell Maine Coon, whose luxurious, silky … More The Art of the Linocut

Hide And Seek

The etchings of Avril Sleeman S.O.F.A. capture more than just a scene, they capture a story. In this delightful piece, two cats, with a shared glint of mischief in their eyes, turn a quiet patio into a playground. Caught in the midst of a spirited game of hide-and-seek, one cat hides in the shadows, while … More Hide And Seek

Best In Show: Third Place & Honourable Mentions

We are delighted to announce that Third Place in Best In Show goes to Madeline Downham S.O.F.A. for her stunning, exuberant mixed-media painting ‘Leap Into Spring’! This piece features an “exuberant smiling cat, leaping happily into Spring life,” with “A House Sparrow… seen escaping the blissful cat’s grasp.” The rich color palette of pale gold, … More Best In Show: Third Place & Honourable Mentions